Answers
Frequently asked questions
Everything about measuring and improving your brand's visibility inside AI search — ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude.
What is Orem?
Orem measures and improves how visible your brand is inside AI search — the answers people get from ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude. It samples each question many times and reports a 95% confidence interval, so you can tell a real change from random noise.
What are AEO, AIEO and GEO?
Three pillars Orem measures. AEO (Answer Engine Optimization) tracks whether you are the answer engines give to standard questions. AIEO (AI Engine Optimization) tracks brand mentions and citations inside AI answers. GEO (Generative Engine Optimization) tracks your share of voice versus competitors. Each is reported with a confidence interval.
Which AI engines does Orem track?
ChatGPT, Perplexity and Google AI Overviews as the core three, plus Gemini and Claude. Each engine is sampled many times per refresh and reported with a 95% confidence interval, because different engines cite different kinds of sources.
Why does Orem use a confidence interval instead of a single score?
AI answers are non-deterministic — ask the same question twice and you get different brands and sources. A single run is one random draw from a distribution. Orem samples each prompt many times and reports a 95% interval plus a real-vs-noise verdict, so you never chase a change that was just randomness.
How is Orem different from Profound, AthenaHQ or Peec?
Those tools ship a single-run point-estimate dashboard. Orem adds multi-run sampling, a 95% confidence interval on every metric, an explicit real-change-vs-noise verdict, and tie detection on share of voice — so you can tell a real win from noise.
Is there a free plan?
Yes. The Free plan is $0 per month with 15 prompts, 2 engines and 5 samples per prompt, weekly refresh. No credit card is required to start.
How much does Orem cost?
Free is $0/month. Starter is $99/month, Growth is $199/month (most popular), Pro is $399/month, and Business is $699/month; Enterprise is custom. Plans scale on the number of prompts tracked, engines covered, and samples per prompt, which drives statistical precision.
Does Orem have an API?
Yes. Create a Bearer key in settings and call the REST API to pull weekly mention and citation rates with 95% confidence intervals, real-vs-noise verdicts, and share of voice per engine — so you can drop CI-backed metrics into your own reporting.
Can agencies manage multiple clients in Orem?
Yes. Each brand lives in its own workspace with its own competitors, prompts, region and engine set. Agencies can run time-boxed pitch workspaces, promote winners to clients, and pull any client's confidence-interval metrics into their own reporting through the API.
Do you offer a demo?
Yes. Book a demo at getorem.com/book. Booking currently includes $100 in free credits applied after the call.
Which regions can Orem track?
Global, plus specific markets including the United States, United Kingdom, UAE and the GCC, Saudi Arabia, India, Pakistan and Singapore.
How do I contact Orem support?
Call +1 (855) 302-8711, email [email protected], or book a demo at getorem.com/book and the team will help.